Daily Active Users (DAU)
This metric is a measure of the success of an online platform or a mobile application. It gives us a snapshot of how many unique users are actively engaging with a platform or app on any given day.
Feature Usage
Feature usage can be described as the measurement of how often and how users are utilizing the features of your product or service.
Gross Profit Margin
It is a financial metric that helps us understand the profitability of a product, service, or the entire organization after considering the costs directly associated with producing the goods or services sold.
Lifetime Customer Value
The total revenue you can expect from a single customer over the course of their relationship with your business.
Monthly Sales Growth
When it comes to measuring marketing efforts, keeping an eye on monthly sales growth is a crucial step.
Net Profit Margin
The percentage of revenue remaining after all operating expenses, taxes, and costs have been subtracted from a company’s total revenue.
Operating Profit Margin
This metric is a measure of profitability and indicates how much of each dollar of revenue is left over after both costs of goods sold (COGS) and operating expenses are considered.
