Marketing Metrics Database

The percentage of visitors who land on your website or landing page and then leave without interacting further or clicking on anything else.

How many customers you’re losing over a certain period.

It’s a measure of how many people clicked on a specific link out of the total who viewed a page, email, or ad.

The number of customers who perform a desired action, such as making a purchase or signing up for a newsletter.

This metric is a measure of the success of an online platform or a mobile application. It gives us a snapshot of how many unique users are actively engaging with a platform or app on any given day. 

Feature usage can be described as the measurement of how often and how users are utilizing the features of your product or service.