Marketing Metrics Database

The percentage of visitors who land on your website or landing page and then leave without interacting further or clicking on anything else.

How many customers you’re losing over a certain period.

It’s a measure of how many people clicked on a specific link out of the total who viewed a page, email, or ad.

This metric is a measure of the success of an online platform or a mobile application. It gives us a snapshot of how many unique users are actively engaging with a platform or app on any given day. 

Feature usage can be described as the measurement of how often and how users are utilizing the features of your product or service.

The number of people who visit your store.

The particular periods within a day, week, or month when your website or social media platforms experience the highest volume of visitors. 

When it comes to measuring campaign effectiveness, website visits are a marketer’s best friend. They not only show the level of engagement with your content but also indicate the reach of your marketing activities.