Marketing Metrics Database

How many customers you’re losing over a certain period.

It’s a measure of how many people clicked on a specific link out of the total who viewed a page, email, or ad.

The number of customers who perform a desired action, such as making a purchase or signing up for a newsletter.

Customer retention rate is a metric that measures the ability of a company or business to retain its existing customers over a specified period of time.

The length of time customers spend in a physical store or on a digital platform.

The number of people who visit your store.

How quickly your prospects can travel down the marketing funnel and transform into a successful conversion. 

Impressions denote the number of times your advertisement or content is displayed, regardless of whether it was clicked or not.

The total revenue you can expect from a single customer over the course of their relationship with your business.